Thinking it through.
Asking the right questions.
Revealing the answers.
Applying the solutions.
HOW WE CAN
HELP YOU
1. USABILITY TESTING
Taking away the assumptions we test designs, products and creative visuals using a mix of observation methodologies and technologies and suggest and implement mprovements based on real human experiences.
What you can test
Prototypes
Marketing activations
Mobile applications
New products
Websites & landing pages
User journeys
Why test
Validate your prototype
Create a better user experience
Empathize with customers
Get buy-in for change
It illuminates other data points
How we do it
There are 5 stages in this process that perfectly fit at any stage of product development cycle
- Preparation
- Recruitment
- Testing
- Analysis
- Report
Τhe methodology
We use a mix of methods that combine quantitative and qualitative data, so as to be able to triangulate the data. This way we safeguard the validity of the results.
Triangulate Methods
Triangulate Metrics
Τhe technology
We are utilizing top line eye tracking technology solutions by Tobii, along with heatmaps, gazeplots and user recordings that provide us with the data required to produce solid results.
2. USER TESTING RECRUITMENT
Finding the appropriate audience to test a product, service or creative can be challenging. We take that away by sharing with you our pool of possible candidates for your test.
Have a project or an idea? Let's talk
Thank you for getting in touch!
We appreciate you contacting us. One of our colleagues will get back in touch with you soon! Have a great day!